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A little wonder, every day

Dalí and the flower on a lollipop

Титульна AI-згенерована ілюстрація / AI-generated cover illustration. Symbolic candy-brand design still life, unbranded lollipop and blank yellow flower emblem; not an actual Dalí sketch or documentary studio photo.
Упаковки Chupa Chups із квітковим знаком / Chupa Chups wrappers showing the flower-shaped brand mark.
Портрет Сальвадора Далі 1939 року / Portrait of Salvador Dalí in 1939, contextual identity image rather than a photograph of the 1969 commission.
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Титульна AI-згенерована ілюстрація / AI-generated cover illustration. Symbolic candy-brand design still life, unbranded lollipop and blank yellow flower emblem; not an actual Dalí sketch or documentary studio photo.

Listen to fact0:00 / —

Salvador Dalí created the basis of Chupa Chups’ recognizable flower-shaped logo. The brand’s own history dates his involvement to 1969, well after the lollipop appeared in 1958. It is an example of a famous artist working for an everyday product as well as for the world of museums.

The brand is associated with entrepreneur Enric Bernat. His work on the product should be distinguished from Dalí’s role in its visual identity: the artist did not invent the lollipop. According to the company’s history, Chupa Chups joined Perfetti Van Melle in 2006.