A little wonder, every day
The Hollywood sign began as an advertisement for Hollywoodland
AI-generated historical reconstruction of a blank wooden hillside sign above early Los Angeles; the lettering is intentionally omitted.
Listen to fact0:00 / —
The sign on the hills above Los Angeles appeared in 1923 and originally advertised the Hollywoodland housing development. It was meant to be a temporary billboard for about 18 months, but became a recognizable city symbol. In 1949, the final four letters were removed, leaving HOLLYWOOD.